Potential buyers of real estate are always going to be enticed by high quality photographs of the properties they’re interested in, and if you get it right, one inspirational photograph could clinch the deal. So, how can you capture amazing real estate photo’s that will grab your client’s attention?
- Get yourself a tripod
A tripod will help you to capture more professional shots of the interior of a property, since it helps you to keep the camera still and at a stable height. You’d be advised to shoot the images in neutral perspective and try to keep the camera at around the height of your waist.
- Use a drone
Drones can give potential buyers a unique perspective of a property, and if you’re not a drone pro but want to capture the perfect footage for your clients, then simply hire a professional drone operator for a day, or even for a few hours. With a drone, properties can be seen from many different angles and an entire view of the building, garden and any adjoining properties can clearly be seen. Not only can potential buyers see the property they’re interested in, but they can be given a broader view of the neighbourhood the house is situated in and the proximity of local amenities. With helicopters and real estate being a thing of the past, drones are affordable and there are many professional operators to choose from.
- Add things to an empty property
From a simple vase of fresh flowers in the main rooms of the property, to furniture, ornaments and even pets, a few props added to a vacant building can make it look more appealing to potential buyers.
- Don’t overlook lighting
It really is true that lighting can make or break a photograph, and could be the difference between selling a property, and not selling it. Natural light makes for the best real estate photographs, so try to make the most of the time between 10 in the morning and 3 in the afternoon.
For exterior photo’s, try setting your camera to HDR mode. This will mean that 3 pictures are taken for every click, then image editing software highlights the best aspect of each picture and gives you the best one.
- Use different sized lenses
The various angles and details of a property can be best captured with different sized lenses, so if you haven’t already, invest in a full frame camera that can capture wider angles in higher quality than primary digital and smartphone cameras.
If you’re serious about the properties that you’re trying to sell as a real estate agent, then you should consider hiring a professional to get you the shots that could lead to a sale. Try hiring a drone photographer and see what you think, but the chances are that once you’ve used one, you’ll always use one.